Shutterstock has a great article on their blog this week – 15 Online Marketing Trends to Watch for in 2015 – and aside from the fact that their blog is sooooo visually appealing (like seriously, I have to not visit it or else I’m an hour of perusing just to see the layout and form and of course the imagery!), they have some really good articles as well.
Sometimes the articles are technical – photography tips for instance, or artsy – Photos of Plane Wreckage in mostly black and white, but overall they have a gorgeous layout with nice content; I’d suggest you at least give it a bookmark and check in occasionally. Anyway, #8 – In-store Mobile Campaigns – was obviously the one most pertinent to the offers/loyalty program – MobileSavings.net — that we work with full time, so I thought I’d put a link to the entire article here and suggest reading it :)
Oh, and happy new year!