The Podcast Marketing Guide — have you gotten your copy yet?
I made a short video to talk to you a bit about why you want to jump on this, get the book while it’s free –
There really isn’t a day that I don’t want to tell you something, and today I decided that I would create a video to tell you exactly why you’re going to want to snag your copy of The Podcast Marketing Guide if you haven’t done it already.
Sigh… (I can hear you!) Why do I want your book about podcast marketing?
You want the Podcast Marketing Guide because it’s your simple, step by step plan to getting more listeners for your own podcast.
(RELATED: Have you checked out our podcast – Mobile Wallet Marketing Made Easy – yet?)
When we started out, we thought that iTunes, Soundcloud, Stitcher, all those player services – were going to give us a ton of listeners – after all, who wouldn’t want to listen to us? We’ve been doing this online marketing thing since dinosaurs roamed the internet and AOL was a big deal.
[Tweet “But then we figured out that podcasts were like the next round of apps when it comes to discovery. “]
If you don’t know what I mean by that, consider this –
There are nearly 2 MILLION apps in the App Store. What do you think the odds are that your app is going to be the next Angry Birds or Pokemon Go (especially if you don’t have Nintendo’s marketing budget?) and that you’ll get rich because random people found your great app and wanted to download it?
Yeah. You guessed it. Not very likely. And we talk more about this Catch22 in the video above –
So the fact that very quietly, almost without anyone noticing, the number of podcast series in the iTunes list had surpassed 325,000 – with the number of actives being more than 60,000 – means that NO ONE IS GOING TO RANDOMLY FIND YOUR PODCAST and start listening to it.
If you are one of the thousands of entrepreneurs who is exploring the use of a podcast as a marketing tool, don’t be surprised when find that it’s like webinars were back in ’14 or Hangouts around that same time frame. While a large number of people know about doing it, not that many people actually are doing it well, doing it right, or seeing all that for results.
And if you are one of those amazing people who’s committed to doing a podcast in order to generate revenue, well, you know that your income is going to be directly impacted by the number of listeners you get for each episode.
But that’s not really a problem, you just need to get your head wrapped around the marketing plan, follow a few simple steps, and then you’re going to lather, rinse, repeat – and you’ll see your increases in huge leaps and bounds (or sometimes in triple digit increases when you get going) each time you release a new episode.
And we’ll talk more about leveraging old episodes to garner more new listeners, along with a few other tips and tricks and a solid road map that’s going to help you feel better about your podcast and see noticeable results.
(HERE IT IS: Click here to claim your copy of the book)
Go ahead, click the link above. Get your copy now, while the book is still free. And get your podcast listeners numbers up, up, up!!!