Author: Michael Maloney

Beacon Deployment and Effective Range

Posted by Michael Maloney | Mar 16, 2015 | iBeacons, Location Services, Mobile

As you consider where to deploy beacons, you should carefully consider what your objectives are to...

The Beacons are Coming!

Posted by Michael Maloney | Dec 21, 2014 | iBeacons, Location & Proximity, Location Services, Mobile

Beacons, beacons, everywhere! Nearly every place you turn people are speaking about iBeacons, connected beacons, or mesh beacons; they’re all the rage in retail today! Great, you might say, but what are they? Why should I care? How will it affect me? What good are they to me?